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It is not that He has love or that He did love.

He IS love.

1 John:4 has the word love in it 21 times.

John was called the disciple whom Jesus loved. Well, he called himself that but regardless… John, through the holy spirit, was inspired to write on love. In fact, John was the one who recorded the last supper and in John 16 John recorded Jesus saying, “a new commandment I give you: Love one another.”

7)Beloved, let us love one another, for love is from God; and everyone who loves is born of God and knows God. 8The one who does not love does not know God, for God is love. 9By this the love of God was manifested in us, that God has sent His only begotten Son (doesn’t that sound familiar… John 3:16) into the world so that we might live through Him. 10In this is love, not that we loved God, but that He loved us and sent His Son to be the propitiation (full payment) for our sins. 11Beloved, if God so loved us, we also ought to love one another. 12No one has seen God at any time; if we love one another, God abides in us, and His love is perfected (matured) in us. 13By this we know that we abide in Him and He in us, because He has given us of His Spirit. 14We have seen and testify that the Father has sent the Son to be the Savior of the world. 15Whoever confesses that Jesus is the Son of God, God abides in him, and he in God. 16We have come to know (referring to our mind) and have believed (referring to our heart) the love which God has for us God is love, and the one who abides in love abides in God, and God abides in him. 17By this, love is perfected with us, so that we may have confidence in the day of judgment; because as He is, so also are we in this world. 18There is no fear in love but perfect love casts out fear, because fear involves punishment, and the one who fears is not perfected in love. 19We love, because He first loved us. 20If someone says, “I love God,” and hates his brother, he is a liar; for the one who does not love his brother whom he has seen, cannot love God whom he has not seen. 21And this commandment we have from Him, that the one who loves God should love his brother also.

Let me give it to you straight: If we have misconceptions about love, and God is love, then we actually have misconceptions about God.

If God is love and we do not understand love then we do not understand God.

There are many misconceptions about love and most of them are generated from one of the most deceiving conniving places on the planet:


There, we are told that we can “fall in” love AND we are even told that we can “fall out” of love.

If this is true, then we have a real problem with God. Why? Because God commands us to love.

“Well, now hold on just a minute,” you exclaim, ” there are many people that I love but that does not mean that I am IN love with them.”

Hollywood tells us that we are a slave to our feelings. If I FEEL like I am in love then I am in love.

Love is not a feeling, love is a choice.

When you make a choice to love someone, you make a choice to invest.

That is the reason why people can stay married for 50 years. They understand the true depth of love. They have a huge bank account in that area and they have been investing for years. When you love someone you invest your time, your energy and your resources.

If you say, “I am not ‘in love’ with you anymore,” that is because you made a choice to stop investing.

By the way, God chose you.

We love Him because He first loved us.

To be continued…